Netherlands based 3D printer manufacturerUltimakerhas announced double-digit revenue growth over H1 2020, despite the impact of COVID-19 on customer demand within the wider industry.
Although many of the more industrial 3D printer manufacturers have在2020年第H1期间的收入下降，Ultimaker将大流行引起的破坏变成了机会。由于Covid-19造成的不可预测性，许多企业已转向台式机系统，例如Ultimaker提供的台式系统，以降低其供应链。
Deploying the lower-cost machines, many of the firm’s clients have brought manufacturing in-house, driving maximum efficiency without having to spend big on an industrial system.According to Jos Burger, CEO of Ultimaker, the pandemic has caused a paradigm shift in manufacturing, leading many businesses to become more aware of the productivity benefits of 3D printing.
“The current manufacturing and supply chain landscape has been altered significantly due to effects of the pandemic, but the growth and expansion Ultimaker has experienced signals the industry’s strides toward recovery and points to the rising adoption of professional 3D printing across the supply chain,” stated Burger.
“我们很高兴能继续以今年的成功为基础。”
Covid-19在3D印刷行业中的影响
Ultimaker的最新财务业绩与较大3D打印系统的制造商报道的最新财务业绩矛盾，例如Stratasys，during the first half of the year. Citing the impact of the COVID-19 pandemic on the buying power of its customers, Stratasys suffered a收入下降28％during Q2 2020.
Industrial 3D printer manufacturer3D系统还宣布了战略重点and a 20 percent staff cut following a similar revenue decline during Q2 2020. The company now plans to focus on its healthcare and industrial verticals and could divest other areas of its business that don’t align with its new strategy.
并非所有大型系统制造商都发布了收入损失，并且SLM解决方案reported a90 percent increase in its revenueduring H1 2020. At the time, Meddah Hadjar, CEO of SLM Solutions, said that the pandemic had “re-focused companies on de-risking their global supply chains.”
Even though Ultimaker produces desktop systems rather than larger industrial machines, the company is also taking advantage of this de-risking trend.Building on thepositive publicity surrounding 3D printing’s effortsin the fight against COVID-19, Ultimaker has provided firms with a low-cost alternative to traditional supply chain solutions.
Ultimaker的“杰出” 2020年上半年
Ultimaker has described its revenue growth as “exceptional,” and 2020 as a “hallmark year” for the firm, but it’s difficult to assess the relative growth of the company without access to its full financials. While publicly-listed businesses are required to report their quarterly results, the privately-owned firm is under no such obligation.
结果，很难批判性地评估Ultimaker的财务绩效，而仅使用公司本身发出的声明。还值得注意的是，与在经济危机期间对昂贵工业单位的投资相比，客户对购买Ultimaker的低成本台式机的质量可能更少。据我们所知，Ultimaker报告随着收入增长，其同比收入增加more than 30 percent in the U.S. alone.
Attributing its revenue increase to the “rising trend” of localized manufacturing around the world, the company has continually expanded its distribution network to take advantage of potential opportunities. Ultimaker onboarded six new resellers in the Americas during H1 2020, and implemented a new distribution model in the APAC region to support its go-to-market strategy.
As Ultimaker continues to extend its reach to attract clients around the world, Burger said that the firm was establishing itself as a leader in the desktop 3D printer market. “We are proud of the momentum we’ve been able to drive,” said Burger. “ I’m also proud of our ability to take over as the leader in the professional 3D printing market despite the unprecedented circumstances.”
Ultimaker不断增长的产品组合
During the instability of the first half of the year, Ultimaker boosted its profitability via new product releases, partnerships, and expanding the applications of its technology.
2020年7月,该公司发布了两个新的business-oriented software solutions:Ultimaker Essentials and the Ultimaker 3D Printing Academy。Ultimaker’s essentials package enables businesses to incorporate 3D printing into their existing workflows, while the academy provides resources for firms to train their employees. Both software solutions have been designed to make Ultimaker’s systems more intuitive and easier to use for new clients.
The company’s accessibility-based approach has been supplemented by an increase in orders from existing customers. Manufacturing bureau3D Metalforge, for instance,最近与Ultimaker合作创建the largest print farm in Southeast Asia。Comprising 21Ultimaker S3 machines, the print farm is designed to cater to clients in the defense, maritime, medical, and oil and gas industries.
在其投资组合中的其他地方，Ultimaker的收入增长得到了H1 2020期间Ultimaker市场的持续扩展。材料制造商Lubrizoladded three new TPU grade polymersfor FFF 3D printing to the service in June 2020, bringing the total number of materials on the platform to 157.
The company’s commercial success during the first half of the year has also been driven by the growing number of applications of its 3D printing technology. UsingUltimaker S5系统，工业设备供应商埃里克斯worked with clients to3D print parts for specific industry requirements例如食品安全标准。使用Ultimaker Systems最终使Eriks能够为食品相关零件建立“干净的制造设施”。
在这些“重大业务突破”的基础上，该公司表示，它是“最适合在2020年下半年及以后的持续扩展的位置”。
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Featured image shows Ultimaker’s current line of 3D printers. Image via Ultimaker.
