重新定义肉一家食品3D印刷公司开发了无动物的肉类，与以色列肉类分销商Best Meister合作，成功地对其Alt-Meat产品进行了大规模的盲目味道。
The two companies set up a food truck in a suburb of Tel Aviv in Israel branded with the catchphrase “There’s a new meat in town”, which gave members of the public the opportunity to try a range of Redefine Meat’s Alt-Meat products. With over 600 visitors, the truck sold out in less than five hours.
As a result of the initiative’s success, Redefine Meat and Best Meister have now formed a strategic partnership that will see Best Meister distribute the Alt-Meat products commercially to Israeli restaurants and high-end butchers.
“我们相信Alt-Meat应该像动物肉一样味道 - 那样简单。” Redefine Meat的首席执行官兼联合创始人Eshchar Ben-Shitrit说。“重新定义的肉已经实现了，它已经对其进行了测试，从健康和可持续性中过渡了Alt-Meat-Meat的对话，并且认为'这真的很接近'Wow This This Meat非常美味'。食品卡车的令人难以置信的效果是例证的。”
3D打印的alt-meat
重新定义肉was founded in 2018 with the aim of addressing the肉类产业的可持续发展。该公司开始使用3D打印来开发植物性肉类替代品，这些打印模仿牛排和烤肉的外观，质地和风味。
In 2019, Redefine Meat筹集了600万美元的种子资金to advance the development of its alternative-meat 3D printer, which reportedly has a 95 percent smaller environmental impact than animal meat and eliminates cholesterol concerns. Last year, the company unveiled itsfirst industrially 3D printed Alt-Steak product由公司自己的一套配制的植物成分组成 - Alt-Muscle，Alt-Fat和Alt-Blood。已将70多个口味参数用于数字映射到Redewine的“肉”中，该“肉”是使用该公司的专利技术打印的3D。
The以色列3D印刷美食现场已经起飞近年来，随着初创企业的进一步发展SavorEat和肉技术3D在去年年底。12月，Seavoreat在特拉维夫证券交易所（Tel Aviv Stock Exchange）筹集了1300万美元的首次公开募股（IPO），而肉科技术成功地印制了厚实的培养牛肉结构。肉技术也有announced plans获取培养的脂肪开发人员肉的安宁为了在全球蛋白质替代品市场中立足。
镇上有新肉
为了使他们的盲人倡议重新定义肉类和最佳Meister建立了食品卡车，最初的目的是在两天内获得200次品尝。这辆卡车提供了以Alt-Meat产品的形式订购的地中海肉类食品，对顾客不为人知。为了真正测试“肉类”的体验，这些产品几乎没有调味品或额外的东西，以将客户感知到Alt-Meat的外观，风味和质地上。
这辆卡车在600多人参观了食品卡车并购买了将近一千份“肉”后不到五个小时就售罄。根据ReDecine肉的说法，消费者的反馈表明，Alt-Meat产品在味道，质地和口感方面与动物肉相媲美，一旦发现肉类实际上是基于植物的肉类产品。
该活动的收入捐赠给了当地的餐馆，这些餐馆受到了COVID-19大流行的不利影响。
“We initially only expected 100 visitors a day, as the event was held in a small village due to Covid-19 restrictions,” said Ben-Shitrit. “But through word of mouth, we ended up receiving over 600 customers in one day – with queues as long as 50 minutes. What this has shown is that meat lovers can enjoy our alternative meat because it tastes and feels like meat – not solely because it is better for the environment or animals.”
Bringing Alt-Meat to the masses
盲人活动的成功导致与最佳Meister建立了战略合作伙伴关系，该伙伴关系将为推出重新定义以色列的烹饪部门的产品提供基础设施。最佳Meister将在2021年上半年开始商业上将Alt-Meat产品分发给餐馆和高端屠夫。
最佳Meister首席执行官Ori Zaguri说：“一段时间以来，Reede Meat的独特替代肉类产品一直很兴奋，但食品卡车活动为我们巩固了它。”“不仅消费者反馈绝大多数是积极的，而且重新定义肉类的技术将为我们提供规模，以从一个来源为我们的客户提供广泛的优质肉类切割。
“我们认为，大肉食市场已准备好替代这种品质的肉类，我们很高兴成为第一个将其交付给他们的人。”
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特色图片显示重新定义肉’s 3D printed animal-free meat comprises natural and sustainable ingredients that deliver the same appearance, texture and flavor of animal meat. Photo via Redefine Meat.
